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Persuading People to Buy: Insights on Marketing Psychology That Pay off for Your Company, Professional Practice or Nonprofit Organization
Attract interest, then nail the sale. With attention spans mercilessly short, you can't afford to approach customers with anything but the very strongest, most on-target pitch.
About Persuading People to Buy: Insights on Marketing Psychology That Pay off for Your Company, Professional Practice or Nonprofit Organization
Attract interest, then nail the sale.
With attention spans mercilessly short, you can't afford to approach customers with anything but the very strongest, most on-target pitch. Learn how to capture the interest of perfect prospects for your product, service or cause, then convince them to complete an order.
This pithy, provocative book from a master of creative marketing offers both timeless principles of persuasion and insights from recent research and marketing trends. Real-life examples illustrate Marcia Yudkin's advice on strategies that work and those that may backfire.
Marcia Yudkin is the author of 6 Steps to Free Publicity, now in its third edition, and 14 other books.
©2011 Marcia Yudkin (P)2011 Marcia Yudkin
Where to listen & where it's available
Persuading People to Buy: Insights on Marketing Psychology That Pay off for Your Company, Professional Practice or Nonprofit Organization is available as an audiobook on Apple Books. We haven't confirmed it on Spotify yet — but you can still search there below.
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More by Marcia Yudkin
Writing Articles About the World Around You
The Marketing Attitude: Insights That Help You Build a Worthy Business
Take Your Business on the Road
Strategic Marketing: Insights on Setting Smart Directions for Your Business
Publicity Tactics: Insights on Creating Lucrative Media Buzz
No-Hype Copywriting: The Keys to Lively, Appealing, and Truthful Sales Writing
No More Writer's Block!: Become a Prolific Writer
Marketing to Introverts: How to Attract and Keep the Reserved 50 Percent as Customers
Persuading People to Buy: Insights on Marketing Psychology That Pay off for Your Company, Professional Practice or Nonprofit Organization — frequently asked
- Is Persuading People to Buy: Insights on Marketing Psychology That Pay off for Your Company, Professional Practice or Nonprofit Organization on Spotify?
- We haven't confirmed Persuading People to Buy: Insights on Marketing Psychology That Pay off for Your Company, Professional Practice or Nonprofit Organization on Spotify's audiobook catalog yet. Spotify audiobooks are included with Premium (up to a monthly listening limit) in supported markets.
- Is Persuading People to Buy: Insights on Marketing Psychology That Pay off for Your Company, Professional Practice or Nonprofit Organization on Apple Books?
- Yes — Persuading People to Buy: Insights on Marketing Psychology That Pay off for Your Company, Professional Practice or Nonprofit Organization is available as an audiobook on Apple Books.
- Who wrote Persuading People to Buy: Insights on Marketing Psychology That Pay off for Your Company, Professional Practice or Nonprofit Organization?
- Persuading People to Buy: Insights on Marketing Psychology That Pay off for Your Company, Professional Practice or Nonprofit Organization is by Marcia Yudkin.
- Where can I buy the Persuading People to Buy: Insights on Marketing Psychology That Pay off for Your Company, Professional Practice or Nonprofit Organization audiobook?
- Audible and Amazon both carry audiobooks; use the retailer links on this page to go straight to Persuading People to Buy: Insights on Marketing Psychology That Pay off for Your Company, Professional Practice or Nonprofit Organization. For print copies, compare Bookshop.org, Barnes & Noble, and Books-A-Million.
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