A new generation of megabrands like Facebook, Dropbox, Airbnb, and Twitter haven’t spent a dime on traditional marketing. No press releases, no TV commercials, no billboards.
A new generation of megabrands like Facebook, Dropbox, Airbnb, and Twitter haven’t spent a dime on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they rely on a new strategy—growth hacking—to reach many more people despite modest marketing budgets. Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they’re primed to generate explosive reactions. Bestselling author Ryan Holiday, the acclaimed marketing guru for American Apparel and many bestselling authors and multiplatinum musicians, explains the new rules and provides valuable examples and case studies for aspiring growth hackers. Whether you work for a tiny start-up or a Fortune 500 giant, if you’re responsible for building awareness and buzz for a product or service, this is your road map.
Growth Hacker Marketing : A Primer on the Future of PR, Marketing, and Advertising: Revised and Expanded is available as an audiobook on Apple Books. We haven't confirmed it on Spotify yet — but you can still search there below.
Retailer links open each store's page for this title. As an Amazon Associate, FindMyTBR may earn from qualifying purchases — see our affiliate disclosure.
FindMyTBR aggregates audiobook availability across Spotify, Apple Books, Audible, and Amazon so you can
move your Goodreads TBR to audio. Availability reflects titles we've confirmed; a service with no badge
just hasn't been confirmed yet. Covers via Open Library.
Search your whole Goodreads shelf →